When is it a good idea to use machine learning? How to get started? How to update a model over time without breaking the product?īelow, we’ll share five steps and supporting tips on approaching machine learning from a business perspective. While the technical aspects of how to build and optimize models are well documented, very few resources are available on how developing machine learning models fits within a business context. Countless tutorials, books, lectures, and blog articles have been published related to the topic. Over the last decade, machine learning underwent a broad democratization.